Kids Rule at The Broadway

Date: 22nd April 2019

River Island’s Growing Up Fast

Have you been to the new River Island kid’s store yet? It’s amazing! Our hugely popular River Island has grown up – and grown into its recent re-model. It’s now a massive 126% larger and offers all of River Island’s baby, toddler and children’s wear collections for 0 – 12 year olds, including the recently launched range of baby wear up for tots up to 12 months.

This is only the 7th River Island kid’s store in the UK and it’s the only one in the North to offer the RI Baby collection, which is full of gorgeous gender-neutral styles and unique designs that you won’t find anywhere else.

We’ve rounded up some of our favourite pieces that are in-store right now from RI Baby. Choose from matching sets, cute all in ones and stylish separates in spring hues of light grey, blue, yellow and blue.

Unisex Baby 0-12 months

Baby cream wing jogger outfit, £22.00 / Baby navy RI monogram jogger outfit, £22.00

Baby navy stripe kimono wrap all in one, £18.00 / Baby white faux fur toy, £6.00

Baby blue ‘Born to rule’ baby grow, £18.00

Baby yellow star oversized hoodie outfit, £25.00

Baby grey stripe embroidered T-shirt outfit, £18.00

Baby grey rainbow jogger outfit, £22.00 / Mini silver leopard print sunglasses, £6.00

Mini Boys 0-5 years

Mini boys black ‘Brkyln’ snapback cap, £10.00 / Boys black aviator sunglasses, £8.00 / Mini boys white floral poplin shirt, £12.00 / Mini boys black Dylan denim shorts, £10.00 / Mini boys navy textured lace-up boat shoes, £18.00

Mini Girls 0-5 years

Mini girls pink faux suede biker jacket, £28.00 / Mini girls blue flute jeggings, £8.00 / Girls white multi faux fur snaffle sliders, £12.00 / Girls blue RI tiger cross body bag, £16.00 (one size)

For your style-conscious boys and girls up to 12 years, find on-trend, colourful kids’ clothes that are so cool we’d wear them ourselves!

Boys 5-12 years

Boys white embroidered bee cap, £10.00 / Boys white embroidered bee cap, £10.00 / Boys red stripe embroidered T-shirt, £10.00 / Boys light blue wash Sid skinny jeans, £18.00 / Boy’s white bee plimsolls, £18.00

Girls 5-12 years

Girls brown zebra print denim pinafore dress, £22.00 (5-12 years) / [worn underneath] Girls black ‘Fierce’ snake print T-shirt, £12.00 (0-12 years) / Girls black glitter espadrille plimsolls, £14.00 / Girls black RI quilted bum bag, £12.00 (one size)

With lifestyle brands as good as this, it’s no wonder The Broadway’s getting so many shoppers through the doors – more than half a million extra visitors last year!

Phil Cooke, MD at River Island added, “Our kids wear has always proved popular in Bradford, we therefore felt there was a great opportunity to open a store in the city.”

Why not pop down with your baby and mini fashionistas and discover the bigger and better delights of our new River Island Kids store.