Broadway’s Sustainable Pledge: A Step Towards a Greener Future

Last week, the Broadway Shopping Centre transformed into a hub of sustainability, as shoppers gathered to make their pledges towards a greener future. From 8th April onwards, the centre buzzed with energy and enthusiasm as visitors engaged in activities aimed at fostering environmental consciousness and action.


The highlight of the event was the Sustainable Pledge Wall, where shoppers were encouraged to jot down their personal commitments towards sustainability and affix them for all to see. This interactive display served as a visual representation of the community’s dedication to making a positive impact on the planet. From reducing single-use plastics to adopting eco-friendly practices at home, the pledges reflected a wide range of actions, each contributing to a collective effort towards a more sustainable lifestyle.


But the Sustainable Pledge Wall wasn’t the only attraction drawing crowds. The Broadway showcased its own strides towards sustainability, providing inspiration and education for visitors. One impressive statistic stood out: in 2023, the centre recycled a staggering 95 tonnes of cardboard, a feat that exemplifies their commitment to resource conservation. Additionally, 348 tonnes of mixed waste were diverted from landfills, while 57 tonnes of food waste were composted, demonstrating a holistic approach to waste management.


On Friday 12th April, a dedicated team was on hand to engage with shoppers, distributing informative leaflets and offering practical tips on how individuals can adopt more sustainable practices in their daily lives. Armed with knowledge and resources, shoppers left empowered to make meaningful changes that benefit both the environment and their communities.


Adding to the enlivenment, a talented face painter brought smiles to the faces of families visiting the mall. Amidst the vibrant colors and laughter, important conversations about sustainability were sparked, reminding us all that protecting our planet can be both joyful and impactful.


The sustainability drive at the Broadway Shopping Centre was not merely a one-time event but a catalyst for ongoing change. By fostering a culture of environmental responsibility and providing opportunities for action, the centre has taken a significant step towards building a greener future for generations to come.
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The Broadway, Centre Management Suite, Hall Ings, Bradford, West Yorkshire, BD1 1JR


Monday: 9am – 7pm
Tuesday: 9am – 7pm
Wednesday: 9am – 7pm
Thursday: 9am – 7pm
Friday: 9am – 7pm
Saturday: 9am – 7pm
Sunday: 11am – 5pm